WEEK #26 JUN 27th 2022

Dear Customers,

The week on which we are about to embark is the culmination of nearly 250 years of independence for our great nation.  We sometimes lose sight of the solemnity and the sacrifice our forefathers endured to forge the United States of America.  It’s easy to get caught up in today’s pageantry; fireworks, picnics, parades and the like – often forgetting the underlying reason for our nationwide birthday celebration.

That being said . . . it is, after all, a birthday party!  On this birthday, Americans will be expected to eat some 150 million hot dogs (and that doesn’t count the 100+ that Joey Chestnut will polish off by himself)! That is an impressive number until you consider there will be 375 million hamburgers consumed on that one day as well!  Americans are 540% more likely to eat potato salad on the 4th of July than on any other day.  Baked beans?  About 350% more likely on the 4th.  Pasta salads, including just plain macaroni salad, are 150% more likely to be consumed.

There are several traditional 4th of July foods which are almost uniquely American. Just like turkey at Thanksgiving or ham and lamb at Easter, 4th of July fare is predominately hamburgers, hotdogs, potato salad, macaroni salad, baked beans and pasta salad for the most part.  Oh, and some red, white & blue dessert involving Jell-O and fruit!  That’s not to say that sausage sandwiches, pulled pork, fried chicken and spareribs aren’t equally as popular.  The beverages of choice are carbonated soft drinks, lemonade, iced tea and beer.  Americans drink 40% more beer in July which is conveniently known as American Beer Month!

Later, after the nationwide “Pig-Out”, much of the country will retire to their lawn chairs with full bellies to take in a pyrotechnics display.  Some $1,500,000,000 worth of “sanctioned” fireworks were exploded last year which doesn’t take into account all the “do-it-yourselfers” out there.  It really is a fitting end to the biggest birthday bash in the country.  Costa’s will be open our regular hours throughout the holiday weekend,